Open call for training in craft entrepreneurship | MicroHub

Open call for training in craft entrepreneurship! 

• 3-5 May, 2023
• Blagoevgrad, Bulgaria
• Apply by 10/04/2023

As part of the MicroHUB project, we will organize a training for crafters and microbusiness owners, with the aim to test and assess the developed training materials of the project. Through this training, the participants will have the opportunity to develop their entrepreneurial and digital skills. The training will take place on 3-5 of May 2023, in Blagoevgrad, Bulgaria, and participants will travel on the 2nd and 6th of May 2023. The costs of the training will be covered by OECON Group Bulgaria, which will also be the main contact point for participants from Bulgaria.  

FOR WHO?
If you are a crafter who wants to start your own craft business or you are a craft entrepreneur, creativity microbusiness owner or professional from rural area and want to update your already existing enterprise, then you should consider applying for this call. 

WHAT WILL YOU LEARN?
During the training, you will be presented real-life situations and you will be invited to perform the practices learned. In addition, you will learn how to build the digital profile of your enterprise and you will practice social media and digital marketing techniques, that will help you promote your products to the customers. Last, you will face real financial situations of microbusinesses and you will be trained to perform appropriate techniques in each situation. 

Specifically, during the training you will be presented the following thematics: 

• How to spot business opportunities. 
• How to conduct a SWOT and market analysis. 
• How to plan and organise a business within the wider value chain. 

• How to create and update a business plan. 
• How to manage and monitor your microbusiness. 
• Financial management of a craft microbusiness. 
• How to identify funding opportunities. 
• Networking with the use of digital tools. 

• E-commerce and social media platforms, as well as online content creation. 
• Ecological and ethical business practices. 
• How to create brand assets. 
• How to develop implement a social media strategy. 

REQUIREMENTS FOR PARTICIPATION
If this training is of your interest, then you can find below what are the requirements for participation: 

• Direct involvement in the training and support for at least 2 years.
• Certification and B1 level of knowledge of English language (the training will be implemented in English).
• Willingness/planning to start your own business or already existing business.
• Representing one of the following groups: craft and handicraft entrepreneurs, creativity microbusiness owners and professionals from rural areas.
• Age requirements: over 25 years old.
• Living in one of the following countries: Slovakia, Ireland, Sweden, Bulgaria, Greece, Malta, or Poland. 

HOW TO APPLY
In order to apply for this training, you may fill in the following application form: https://ec.europa.eu/eusurvey/runner/6820a49a-e611-5e57-9663-28895510b39a 

After your successful application, your host organization will contact you directly in case you are selected. In case you are not selected for this training, keep in mind that by applying for this call, you may be selected for other activities, part of the MicroHUB project, including digital training in craft entrepreneurship, international online promotion and networking support or for 20 hours individual online mentoring, all free of charge! 

ABOUT THE PROJECT
The MicroHUB project aims at developing innovative digital training solutions to enhance the effectiveness and competitiveness of crafters’ and artisans’ microenterprises, especially in the context of participation to national and EU markets. This will be achieved by developing relevant training solutions and material to strengthen the capacity of existing microenterprises and craft-type of enterprises to strive in the current economic environment. At the same time, the MicroHUB project is devoted to all those individuals who wish to establish their own creativity micro and craft-type enterprise as a response to a crisis or unemployment.